Xander Gleaton

get in touch with Xander Gleaton:

Xander Gleaton is 31 years old and originally from San Francisco, California. He is a former U.S. Air Force Pararescueman (PJ) who transitioned into a career as an executive protection agent and paramedic. Over the course of a decade, he served within the Special Operations community, operating in high-risk environments where calm decision-making and trust often meant the difference between life and death.

Today, Xander is the founder and CEO of Saints by Day, Sinners by Construct (SDSC), an apparel brand and storytelling platform built around the concept of duality and honesty. The brand is not about perfection or image; it is about truth. Through design, writing, and community, the project creates space for real conversations about identity, addiction, grief, purpose, and suicide prevention for those who feel they are carrying something alone. Its mission is simple: to help people feel understood, give them language for what they are experiencing, and remind them that they are not broken—they are human.

IN THIS EPISODE YOU'LL LEARN:

  • How to transform your greatest personal pain into your most powerful professional purpose.
  • Why hitting “rock bottom” can be the most stable foundation for building a legacy.
  • How the “Saints by Day” philosophy encourages striving for excellence while accepting human flaws.
  • How to transition your identity from a high-pressure career back into civilian leadership.
  • Why sharing your authentic, unfiltered story is the ultimate conversion mechanism for your brand.
  • How to build a community of over 100,000 followers by leading with vulnerability and heart.
  • Why viewing every hardship as a gift can teach vital life lessons.
  • How to maintain a “problem-solver” mentality when faced with overwhelming personal challenges.

about the show

They served their country, and now they’re building something just as powerful.

They led with discipline, purpose, resilience, and have turned their next chapter into a mission.

But in today’s noisy world, even the most dedicated veterans struggle to get the recognition they deserve.

Operation CEO is a groundbreaking TV series that honors the next chapter of America's heroes.

These entrepreneurs, leaders, and innovators have served their country and are now building businesses with purpose.

Each episode highlights a veteran who transitioned from military service to entrepreneurship, showcasing the same grit, discipline, and mission-driven mindset that continues to define their journey today.

From startups to seven-figure brands, these stories prove that the warrior spirit doesn’t fade after service…

It evolves!

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